I'm Alex Che - ENTJ. Located in Greece, Athens.

A tool kit from Ukraine, Kharkov.

Summary experience is 17 years from entry-level positions up to C1-level positions.

Should we play in theory games or are you willing to have get it done?

Sales & marketing background united with Product management.

What do you mean when you are asking about tech background?

Developers past or ability to adapt & overcome?

Aleksandr Chelombitko
Aleksandr Chelombitko

My work experience is 17 years. My professional path began with entry-level positions in sales, where I achieved significant success, often occupying the top 1 position.

I changed 5 industries in them: serviced, sold, sold and supported, managed and created, developed and supported. Researched and made decisions. I took responsibility got results, and made mistakes and conclusions.

My professional approach goes beyond narrow specialization. I have extraordinary analytical skills. The ability to sell, KPI for me is the key to results.

I have diverse experience, experience leading both small and large teams. The ability to make unpopular decisions, talk about problems directly, and propose solutions.

  • Age 33
  • Residence Ukraine
  • Freelance Available
  • Address Athens, Greece
  • Mobile +3069 755 12 556
  • Telegram @RageAugust
  • Phone +38067 560 9660
  • E-mail invite@hiscv.com
Experience
06.2023 -
CEO

Finlead Global | Fintech SaaS | Affilliate

Operational preparation of the platform for launch. Product development from scratch; V1, V2, V3, V4, V4.5 versions. Collection of global analytical data. Strategy and tactical implementation of a roadmap along the road of breadcrumbs.

Web & mobile platforms. Google & Facebook as traffic sources. Technical integrations. Tracking, scalable bundle. Budgets.

GEO: KZ, PH, MX, RO, VT, UA.

Vertical: Finance | Gambling.

09.2022 - 06.2023
Product owner

Medics IT | SaaS | Medical info system

SaaS IT Company operating in B2G | B2B | B2C segments *(web & mobile platforms). The product is aimed at medical institutions and end users in the face of patients. At the very first "brainstorm" the concept of a strategy for "expansion" to the market was developed and approved by the top management.

At the moment, the stage of active implementation is. Formation of a network of regional managers in 21 regions of Ukraine. In conditions of war, personnel shortages, and all the ensuing circumstances. Sales training and product presentation - by staff from scratch. There are simply no relevant specialists on the market. Readiness stage 40%. Templated approaches, the first sale by the end of the first month of B2B - Enterprise.

In-depth market research was carried out for the technical solutions of competitors. Disadvantages - decomposed into the backlog of the development team. The list of tasks has been prioritized and divided into sprints, there is an active elimination of inconsistencies with market expectations. Readiness stage 60%.

11.2020 - 05.2022
Senior Produtct manager

Tixee.com | Finance | Trading platform

SaaS - B2C | B2B, licensed trading platform - "Forex". Web interface and desktop versions of terminals with a mobile application.

During the project, all the problems that arose on similar projects were taken into account, and an optimal configuration was formed, which went into release. The global goal of getting 10,000 "first" deposits from customers was achieved, as well as the problems associated with this goal, which have a direct impact on the future success of the product.

Built "affiliate - gen" traffic branch - 1000 leads per day, interaction with CPA networks, individual affiliates.

Created its own department of traffic - generation. Designed and implemented e-mail & marketing architecture and triggers.

Processes for processing "leads" sales & accounting flow were set up. As well as work with the existing customer base.

SEO - a grid of "satellites" got its start: the lure of which is education.

 

02.2020 - 11.2020
Product manager

Aisales.network | Fintech SaaS | CPA Affiliate Network

From the existing logic - AI is needed to assemble and package an affiliate network in the field of lending. Scaled "worldwide".

Only AI and a number of internal solutions of the company, which later formed the basis of the admin panel, were of our own development. Trackers, analytics, third-party services - ready-made solutions. Due to the extremely limited timeframe, they were launched in stages. First 2 client parts and only then the internal admin panel.

Strategy: a classic set of marketing tools for a segmented audience. A number of motivational programs.

The development department, and analytics, were staffed initially. Started from scratch: sales, account managers, lead generation, spam.

11.2019 - 04.2020
Product Manager

Volsor.com | Fintech SaaS | CPA Affiliate Network

Formed: sales and accounting department, support line. The main task is to keep the EU market and scale to English-speaking countries, as well as the CIS.

Optimized tracking - analytics, for public - channels. Implemented marketing link "presence". Segmented audience. Debugged client - flow.

The project was frozen, at the height of the pandemic, COVID 19.

01.2017 - 09.2019
CEO and co-founder of a startup

Leads.su - Investor | Project: Financial broker | SaaS

We made our own "bicycle", the main task of which was; to catch as many targeted ads as possible. Dozens of fake personalities are combined in different ways. First of all, by interests, age, gender, and geography.

The projects that passed the filtering developed to the MVP stage. Received or did not receive further development. Because The greatest expertise was present in the vertical of financial projects. We implemented 3 identical projects with different designs. On the basis of which there was a recurring payment. In 2019 were 50 000 leads daily on each of them.

Implemented an impressive API - infrastructure. The main task was - to make decisions that are optimal at the time. Where the monetization level indicator *(EPL, EPC, CR, AR) was taken as a constant.

Platforms: web and mobile.

03.2015 - 12.2016
CBDO

Leads.su | Fintech SaaS | CPA Affiliate Network

After half a year of work in the company, he was promoted to the position of CBDO.

A team of specialists was formed and trained from scratch. There were no relevant specialists on the market, so the team was formed taking into account the internal ratios of qualities that candidates should have. Independent testing and selection of employees were carried out in order to form a team of future - highly qualified specialists.

The market has reformed, and the previous directions have ceased to generate the required number of banknotes. I correctly identified the vector of the company's development and, as it turned out later, the market as a whole. That extremely favorably affected the key indicators of the company.

The key result of the work was multiple increases in net profit and turnover. Trends for the entire market were set for years to come, predetermining its future development and the change of some paradigms *(must have) as a threshold of "presence" for competitors.

A successor was prepared before the change of position. She successfully continued her work in the development department and showed excellent results.

09.2014 - 03.2015
Account manager

Leads.su | Fintehc SaaS | CPA Affiliate Network

Growth of the personal portfolio of clients by more than 20 times in half a year. The chart looked "vertically" in a slice by "months". As a result, top - 1 and I was promoted to the CBDO position.

An internal, very deep analytical tool helped. It was possible to watch "everything" at the macro and micro levels. Conclusions were drawn and a sales strategy was formed.

At that time I used "conditionally" cold calls. Because customers have cooperated with our company in one way or another. Either earlier or at the time of "contact". The level of confidence was above the conditional "0" Conversion at a distance = 100%.

01.2013 - 08.2014
Perfumery shop owner

De-parfum.com.ua | E-commerce project | Perfumeryне написано. 

Was on a long recovery after hospitalization * (great blood loss); further consequences. What had to be done.

As a result; a still existing store that doesn't look bad and probably makes good money for the current owner. “He” tired me, as a result of which it was sold * (too early).

Store address: De-parfum.com.ua

03.2012 - 12.2013
Internet projects manager

Trilan.ua | Full service marketing agency

The opened branch from scratch, not on your own. The main pool of clients in the SEO case, allowed me to actually get the SaaS model and calmly predict the dynamics or expectations within the money. Sold in the same way: website development, contextual advertising, and SMM channel.

The result of this strategy was 1 position among 7 of my fellow sellers. At least 2 of them were serious contenders.

03.2010 - 12.2011
Sales manager

Detective agency "KRATOS"

Average sales performance: detective, monitoring station, enterprise security, and bodyguards. Sales of cargo escort, and valuables. Personal drivers with "skills".

09.2008 - 01.2010
Corporate sales manager

SMT | B2B | Computer parts

First job in B2B and sales in general. TOP - 1 during the first year of work in a department of 4 people. By the end of the work, i have had a serious portfolio of b2b clients who were regularly discussed.

Thanks to this place of work, to this day I understand HW parts of computers and components, server equipment.

07.2006 - 08.2008
Consultant

Ukraine diploma | Help in a scientific & study works

Carried out, accepted orders, distributed among performers, controlled quality, and reproduced mutual settlements. Opened a couple of company offices.

Product Expertise

Web & Mobile

Expertise in fintech, loans, trading platforms, crypto, and forex.

 

I understand how it works; ludomania, nutrition, goods, e-commerce.

Marketing

Multi-channel, segmentation, optimization. Trigger architecture, strategy, and tactics. Spam, messengers. A/B/C testing. Arbitrage, lead-generation. Gray niches.

Business Development

Deep market research, market matching, decomposition, strategies, and tactics.

 

Search and selection of sales managers, training, templates, scripting, training, and mentoring.

 

Accompanying, monitoring, quality control, and execution of orders. Customer support lines.

Outsource

I have been building remote teams since 2017. Unit economy. Ratios of performance of individual people for each $ spent.

 

The ratio of quality and deadlines for the execution of tasks. Identification of a weak link at a point in time, and its prompt replacement.

 

Preventive strategies. Determining the symptoms of low priorities of the performer in the early stages.

Languages Skills

  • English
    60%
  • Russian
    90%
  • Ukrainian
    90%
  • Greek
    5%

Management skills

  • Product metrics
    90%
  • Analytical Tools
    70%
  • Cross functional teams
    95%
  • Finance | Gambling | Betting
    85%
  • Forex | Trading | Platforms
    85%
  • CRMs
    85%
  • Agile - Scrum
    85%
  • Waterfall | Kanban
    90%
  • Startups from scratch
    90%
  • Hiring and firing
    90%
  • Written and oral communication
    90%
  • Sales | Planning
    90%
  • Account management | retention
    90%
  • Management of risks
    90%
  • Crisis management
    90%
  • Project management
    90%
  • Operations management
    90%
  • Data analysis
    90%

Tools & knowledges

  • SaaS
    90%
  • Affiliate networks | Marketing
    90%
  • Blockchain | Smart contracts
    90%
  • Subnets | Bridges
    90%
  • A/B/C testing | data based conclusions
    90%
  • Affiliate Programs | Crypto
    90%
  • CustDev | MVP | User Flow
    90%
  • Google
    90%
  • Wikipedia
    90%
  • Thematic Resources
    90%
  • Google Analytics | Looker
    90%
  • Similar Web | Serpstat
    90%
  • SEO Quake
    90%
  • Hotjar | Inspectlet
    90%
  • Pendo | Amplitude
    90%
  • Open Web Analytics | Segment
    90%
  • Jira | Confluence | Asana | ZenDesk
    90%
  • Ready-made tracking solutions
    90%

Research skills

  • Googling
    85%
  • Comparing
    98%
  • A/B testing
    93%
  • CustDev
    80%
  • MVP
    99%
  • Conclusions based on data
    100%
  • Marketing bundles
    75%
  • User Flow
    82%

Interests

Trading

Wish I would have written my own logic. 

Market makers become true evil.

Invented a few working bundles in specific conditions*. 

Running

11 km with 07.45 min/km

Gym

2rd category, only BADs.

Books

Reading rare but a lot. Last time it was the whole series Game of Thrones & American Gods

Cars & moto

Trial sport.

Horses

Non profy riding.

MISK

Travel | Diving.

Self-learning on an ongoing basis.

Football | Wingsuit.